Make-A-Wish Full PR Campaign Deck
For my final project in a graduate course, I developed the comprehensive PR campaign for Make-A-Wish's 45th anniversary, titled "45 Wishes in 45 Weeks". This year-long initiative, running from January to December 2025, celebrates 45 years of granting life-changing wishes by spotlighting the remarkable journeys of 45 children. My role involved crafting the press release, developing engaging content, and creating a cohesive messaging strategy to highlight the profound impact of each wish.
45 Wishes in 45 Years PR Campaign
Through this project, I demonstrated my ability to manage large-scale campaigns, coordinate cross-channel communication, and deliver compelling narratives that resonate with diverse audiences. This experience underscores my skills in strategic planning and execution, essential for impactful public relations work.
